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Purdys gets a bunny to pick its chocolates | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in April
By Christopher Lombardo

Purdys Chocolatier is getting an assist from a subject matter expert to lean into the magic of the Easter season. The CPG’s latest spot features a miniature, purple-hued fantastical production line where a bunny is hand-picking which chocolates will go into a special Easter gift box. The “Bunny’s Choice” box is available for purchase online and in Purdys retail locations.

http://strategyonline.ca/2023/04/03/purdys-gets-a-bunny-to-pick-its-chocolates/
 

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